Welcome to Our Medtech Talk Podcast Channel

Too often we define the Medtech sector by the number of dollars raised, IPOs helped or companies sold. But the focus neglects the very foundation of the sector - the People. Join the Medtech Talk Podcast each week to hear from entrepreneurs, investors and executives who spend their days developing the tools that make sick people well and health care more efficient.

Optum’s Clark Says Medtechs Need to Craft Effective Message to Win Support from Payers and Providers

February 3, 2017

Steve Clark, senior vice president at Optum Life Sciences, says healthcare rests in the “nascent” stages of questioning effectiveness of medical tech. Successful start-ups will find the right answers to those questions.

Steve Clark

VP, Business Development & Consulting

Optum

Steve Clark has 20 years of experience helping pharmaceutical and medical device companies in marketing, clinical, and reimbursement areas. He has worked with numerous early-stage technologies to assess reimbursement issues and develop strategies for assessment of market differentiation opportunities. The work has included stakeholder analysis for payers, clinicians, and health policy analysts, as well as horizon scanning assessments for market opportunity and comparative analysis. Steve has helped Optum™ clients develop clinical strategies to obtain market differentiation for treatments and ultimately obtain positive coverage. He has supported clients in their development of clinical and cost outcomes to support the benefits of their products. And he has created successful pricing strategies.